The game between the Kansas City Chiefs and host Dallas Cowboys on Thanksgiving Day drew in an NFL regular-season record audience of 57.23 million viewers on CBS, the network announced on Wednesday.
Dak Prescott threw for two touchdowns to lead the Cowboys to a stirring 31-28 victory over the Patrick Mahomes, who passed for four scores, and the Chiefs in a star-studded showdown.
The average of 57.23 million viewers shattered the previous record audience for a Thanksgiving Day game of 42.1 million, set in 2022 between Dallas and the New York Giants.
Viewership of the Chiefs-Cowboys game peaked at 61.357 million from 7:45-8 p.m. ET.
As for that 2022 record, it also was broken earlier in the day on Thursday.
Fox Sports reported that its Thanksgiving Day game between the Green Bay Packers and host Detroit Lions drew 47.7 million. The Packers recorded a 31-24 victory over the Lions, with viewership peaking at 57.957 million from 4-4:15 p.m. ET.
